The new General Data Protection Regulation (GDPR) comes into effect in May 2018  with serious consequences and large fines coming into play for organisations that are non-compliant.

An important part of complying with GDPR is considering how well your contacts management system will support your ease of compliance, as well as reviewing and revising your approach to handling personal data.

The Fundraising Regulator’s new guidance has highlighted that organisations should be assessing “what impact their approach to Direct Marketing will have on any existing data management systems (for example, Customer Relationship Management (CRM) systems; databases) in order that these systems support the delivery of the agreed approach”.

Luckily there is plenty of guidance about